PRIMARY FUNCTION

The Education Executive will work closely alongside the Education Manager to ensure consistency in service and to drive productivity and retail sales in all counters across the region for the cluster of brands. The Education Executive prepares, provides and facilitates classroom seminars, in-store workshop and develops digital education contents.

The Education Executive will also be required to collaborate cohesively with the Area Sales Operations Manager and Sales & Education Executives (SEE’s) to ensure brand standards are met and retail KPI’s are achieved.

RESPONSIBILITIES

A. Education Coaching

• Plan and execute seasonal seminars and all field programs according to market strategy in order to ensure field sales team(consultant, specialist and generic staff) are confident to achieve desired result.

• Facilitation of core education programs provided by the brand.

• Identify relevant education opportunities and feedback to Education Manager through regular reporting.

• Adapt seminar strategy to custom-fit needs of each travel retail market/retailer and level of audience to ensure immediate translation of learning.

• Develop digital education content which is locally relevant and cascade to field team.

B.  Sales Performance & Productivity

• Achieve all retail KPI’s on overall retail growth and increase in productivity as agreed with the Sales team.

• Partner with Sales Team to plan and execute on-counter events.

C. Field Support & Talent Development

•  Act as a role model, set the example and provide directions, support and develop consultant and skincare specialist to ensure that they have the skills required to successfully achieve brand’s KPIs.

• Coach and motivate consultant and skincare specialist based on individual potentials and skill to drive sales objectives and brand equity in travel retail environment.

• Maintain high grooming standards and in-store sales & services behaviors to ensure consistency in the customer experience through the execution of the Service Excellence.

• Prepare consultant and specialist for Accreditation Programs and Certification programs following target guidelines issued by Global Education.

• Work alongside consultant, specialist and generic staff to identify and address individual training opportunities.

• Provide coaching and feedback to consultant and skincare specialist to drive productivity and service excellence.

• Regular online education platform and channel (SNS) update cascading to the field team

• Regular social Selling BA profiling update and set up social meetings to upskill BA

D.  General

• To be a role model of personal grooming to the consultant and skincare specialist based on standards as set by the Company.

• Expected time spend in field is up to 50% and must be readily prepared to work on any projects assigned by Education Manager.

• Provide logistics and administrative support to Education team in the development and execution of training programs and education related elements, such as ordering, packing and allocating of uniform, testers, education materials, etc.

• Work within specific budget as defined by the Brand General Manager and review on a regular basis with Education Manager and justify and variances from budget.

• Provide regular feedback to Education Manager detailing results of markets visits.

• Complete monthly education reports and submit to Education Manager in a timely fashion.

REQUIREMENTS

• University degree holder preferred

• Experienced trainer, preferably within the cosmetics retail industry 

• Strong retail mindset

• Excellent communication skills in English 

• Excellent presentation skills and organized in instructional training

• Sound understanding of retail business and market with excellent customer service skills and standards

• An excellent team player with great interpersonal skills

• Resourceful, flexible, well organized, highly disciplined with the ability to multi-task and stability to handle stressful and demanding situation

• A self-motivator who is passionate, energetic with the ability to motivate and energize others

• Willingness to travel